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Starbucks Odyssey Beta

May 25, 2023

Time to discover what kind of magic Starbucks is brewing with its Odyssey rewards program.

#NFT-powered #web3 loyalty programs are going to quickly become the norm as they address so many of the problems that concern "closed" network rewards systems, especially regarding limited personalization or overly complex participation.

The storytelling and gamification of the Journey Stamps activities creates stickiness and true customer engagement beyond simple product purchasing.

Time to get started 👀☕🙌🏻

https://odyssey.starbucks.com/

#StarbucksOdyssey #Starbucks